What are the benefits of remote surveillance monitoring and what can your business gain from it?
Keeping a surveillance system for one’s business or home is a common thing nowadays and is considered a requirement to keep assets and personal property safe. The same thing can be said for cybersecurity – it is also as important to keep your digital properties and intellectual information safe from hackers and other cybersecurity threats.
How does remote surveillance work?
When one thinks of remote surveillance, security cameras come to mind. They are time-tested and efficient in catching threats, and even preventing them from happening in the first place. However, businesses should know that their remote surveillance system can offer them much more than what they already have.
The surveillance systems of today have gone a long way from years ago; they are now much more advanced and can be used to analyze store traffic patterns, monitor employee activities, can protect your business from fraudulent claims, and more. Like any technological system we have available to us, the real value is getting the maximum benefits from it – one can then reap the rewards for their business.
Benefits of adding a surveillance system to your business.
1. 24/7 Protection
Having a remote surveillance system means that you have the ability to monitor your business or its various branches from a mobile application or device. Your internet service provider might offer this service. Even if you are out of town for business or on vacation, it is much easier to keep track of your business through access to a live feed or recorded videos.
2. A Productivity Boost
Remote surveillance analysis can monitor employee behavior and catch acts that may cause losses for the company. Employees become cautious that they are under surveillance, and the benefits included the rise of productivity and sales and the reduction of theft. This obviously tends to be dependent on the situation of a business – employees who are monitored often follow protocol and stick to their tasks because they know their actions might be questioned. This means that there is a big tendency that they will not go out of their way to do experiments or innovations that might lead to unexpected gains.
Rather than a tool for catching unproductive acts and using it to punish them, remote surveillance should be used to reward employees for their good conduct. It should be a source of positive reinforcement and as a training and feedback tool to make employees appreciated.
3. Liability Protection
Surveillance offers your business and your employee’s protection in cases of liability. Video recording can back up statements and make clear of confusing happenings. Keeping records is handy for dealing with issues of compliance, and in cases of customer accidents or employee suits against your business. It is important for employees to know that surveillance is there for their protection and that the recording will support them if a situation gets out of hand.
The use of a surveillance system is not to keep a record of wrongs, but to enforce the change of behaviors to lessen the risk of incidents that occur.
4. Analyzing Business and Traffic Patterns
Surveillance can also be used to analyze the movements of your customers and can bring to light the things you can do to streamline those processes. Data such as video recordings can be organized and used to analyze customer behavior. It is an efficient way to see customer attitudes by knowing which parts of a business are popular based on varying time periods.
One can also monitor a customer’s activity throughout a store or a website, and how their journey can be made easier or streamlined so they get what they are looking for in a fast and efficient manner, which benefits them and your business. For industries such as healthcare and education, this streamlining is important to provide services in the quickest way possible.
5. Risk Reduction
Remote surveillance systems and monitoring can monitor possible threats as they are happening – this allows staff to be alert and reduces problems by solving possible risks in the fastest and most appropriate method. In case of any criminal activity, visual confirmation through video monitoring can be used to capture the culprit without disturbing any other clients or customers.
Remote surveillance should also include your cybersecurity
Aside from the tips and benefits mentioned above, protecting your cybersecurity is also as important. If a business has security cameras to monitor activities, there be a security system that makes sure the recording and collecting of this data is done safely. The data you have collected for your surveillance also needs to be protected from outside hackers who may manipulate or erase them for their own bad intentions. Here is where cybersecurity services can help you secure your business even more.
How can a Managed Security Service Provider (MSSP) provide remote surveillance?
Organizations often outsource their cybersecurity services to MSSPs who can monitor cyber activity (including your systems and company devices) remotely and reign in benefits such as efficient savings of both time and money. Because it is done remotely, there is no need for additional staff, it is tailored according to the needs of your business, and monitoring, like video surveillance, can be done 24/7.
MSSPs can offer a variety of solutions, starting from simple anti-virus and firewalls. These all start from determining potential threats to your business and risk assessment. MSSPs determine an organization’s adversary and then customizes their security accordingly. They can assist with on-site monitoring of your surveillance systems and can perform remote threat monitoring.
In parallel to the rapid advancements in technology, cybercrime is also evolving. Investing in an efficient remote surveillance system and cybersecurity system might seem like a big endeavor. It is important to know that it is better to reduce risk than deal with the aftermath that could cost a business millions of dollars in damage. Even the largest organizations have gaps in their in-house security systems, so no business should think that they are immune from threats. An MSSP can provide unrivaled protection, constant monitoring, security expertise, and reliable support that can ensure the protection of both your clients and employees.
Now we know that remote surveillance can mean so much more
Securing a business from all external threats is not an easy feat, but with an efficient remote surveillance system that includes a Managed Security Service Provider, the burden will be taken off from your shoulders. Your business can then focus on endeavors that will help you reach your long-term goals.